Growth, fan inboxes, content and revenue, run by one team on open books. Your accounts stay in your name, every dollar shows up on your statement, and we only earn on what we grow.
Four teams work off one plan built around you. You can see what each one is doing, and nothing happens on your accounts that you couldn't switch off tomorrow.
A plan for each platform, built from your own numbers.
Fans hear back quickly, any hour, in a voice you signed off.
Shoots planned and edits turned around. Cue, our AI writer, does first drafts.
Subscriptions, pay-per-view, tips and brand deals, priced and tracked like a business.
Before you sign, we measure your average monthly income over the last 90 days. That's your baseline. Our fee is 25% of whatever you earn above it. If a month comes in under your baseline, we earn nothing that month.
Cue drafts captions and fan replies from your voice guide, so our team spends its hours on strategy. Nothing Cue writes goes out without a named person approving it. Try it on a post idea.
Each manager looks after no more than eight creators, so we open a few places each quarter. This is the order things happen in.
Five minutes: where you post, who watches, what you earn now and where you want to be.
We read your last 90 days of income with you and agree your baseline in writing.
Voice guide, fan tiers, calendar and pricing set up. You approve each one.
Every stream, every fee, your payout and next month's plan, on the first of the month.
If yours isn't here, put it in your application. Your manager will answer it on the baseline review.
Full-time creators earning roughly $3,000 to $40,000 a month who are doing most of the work themselves and want a team without giving up control. If you're just starting out, or you need a film and TV agent, we're not the right fit.
We average your creator income across the 90 days before you sign, using platform payout reports you share with us. We agree the number together and write it into the contract. It doesn't change unless you ask us to review it.
Yes. Accounts, logins, payment accounts, content and fan relationships stay in your name. We work through delegated access that you can revoke at any time.
Cue drafts replies and captions from your voice guide. A named person on your team reads and approves every draft before it's sent or posted.
Contracts run for 12 months. After your first 90 days, either side can end it with 60 days' notice, for any reason. You keep everything.
Tell us about you and your audience. A manager reads every application and replies within five business days.
How B&T Management competes, who it's for, what it promises and what it refuses to be. The identity system at the end follows from these choices.
Today we'd be filed under creator talent management: a crowded category where agencies compete on audience size, viral claims and how much of the work they take over. Creators increasingly associate it with lock-in and opaque fees.
The category to own is creator operations: an outsourced operating team, closer to a fractional COO plus business manager than an agent. Agents sell access. An operations partner runs the business and reports to the owner.
The agency is the star-maker. Success is measured by the agency's roster size and total revenue. The creator is the talent.
The creator is the owner. Success is measured by the owner's growth above baseline. B&T is the team they hired.
One person we design every decision for. A composite, not a real individual.
"I've built something real, and I'm drowning running it. Every agency that's called me wants half my income and my passwords."
Placed from each player's public messaging and business model, not from audits of their contracts.
The two axes that separate the market most: how much of the business is run (one function vs the whole operation) and who holds control and visibility (agency-held vs creator-held, open books). Full operations with creator control is the empty quadrant.
| Player | What they sell | Where they're strong | The gap B&T fills |
|---|---|---|---|
| Main Character | Full-service creator management with in-house AI content tools | Scale, full scope, application-only prestige | Pitch centres the agency's size and results; creator control and fee visibility aren't the headline |
| Subscription chat agencies category, many small firms | Account takeover for paid-subscription creators, fan chat teams | Fast revenue lift, round-the-clock coverage | Often take logins and a large share of all income, including what the creator already earned |
| Traditional talent management e.g. Select Management Group | Brand deals, licensing, media careers | Relationships with brands and studios | Selective toward top-tier talent; doesn't run day-to-day growth, fans or paid pages |
| Brand-deal marketplaces e.g. Whalar | Platforms connecting brands and creators | Deal flow, self-serve | One revenue stream; the creator still runs everything else |
| DIY + freelancers | Editors, VAs and chatters hired one by one | Full control, low cost | The creator becomes the manager of a team with no plan or reporting |
For full-time creators earning $3k–$40k a month who want to grow without handing over control, B&T is the creator operations partner that runs growth, fans, content and revenue on open books, because every account stays in the creator's name, every dollar appears on a line-item statement, and we only earn on growth above their baseline.
Short form for the site and pitch: "We run your creator business. You keep the keys."
Growth, fan coverage, content production and revenue ops run by one crew. 25–30 hours a week back. Brand deals priced from data, not guesswork.
The inbox is handled and the numbers make sense, and nothing is out of her hands. She can see everything we do and switch it off.
Being with B&T says she's the owner of a company with an operating team, not talent signed to someone else's roster.
B&T is new, so the first proof is structural: commitments a creator can check in the contract and the product.
How we'll know it lands, before spending on growth.
What B&T explicitly is not.
Built from the positioning: open books, owner in charge.
The mark is an open ledger: B on the left page, T on the right, with a highlighter-yellow bookmark in the spine. It says the books are open and someone's keeping your place. Keep clear space equal to the bookmark width; minimum height 20px. Name: B&T Management, with "Books & Talent" as the internal meaning.
Rule of thumb: show the number, name the next step, give the creator the off switch. The highlighter is reserved for the figure that matters most to the creator, usually their payout.
You can open this page, but you don't have edit access, so the roster, inbox and revenue stay hidden. Ask the owner to give you edit access from the page's Share menu, then reload.